Client: Essmart Global
Project: Product Catalogue
Project time: 5 days
The Challenge
Essmart Global has a lot of products and has been preparing their product catalogues every year. Unfortunately the design was not very professional and also has a lot of space wastage on the pages making the printing price higher. This year they wanted to add a lot more new products yet keep the print pricing low.
What we did
We decided to give a very refreshing and new look to the catalogue. We preapred the color palette according to the brand and reworked new fonts that would suit the professional look of the catalogue. Then we neatly arranged the catalogue products to have 6-8 products per page with enough white space, yet not wasting space. Also the use-case pictures were used as full width images to fill pages where there were not enough products to be displayed.